Shamal Iroshan
SHAMAL IROSHANCreative Designer
Shamal Iroshan
About Me

Turning Vision
Into Visual.

Specialist — Creative Design

Designer by profession, team player by nature. With collaborative experience across design and tech projects, I'm focused on evolving my career into Product Design — crafting intuitive, delightful experiences that are usable, accessible, and desirable, always with the user at the center.

Colombo, Sri Lanka · Available Worldwide
Shamal Iroshan — Creative Designer
Trusted By

Brands I've Had the Pleasure of Working With.

From startups to established institutions — each project has been a unique challenge I've loved solving.

Axis Sri LankaDPMCEnadocFuturaICAMicroimageMiHCMMr HungerSLFUpholdYECYupun AbeykoonAxis Sri LankaDPMCEnadocFuturaICAMicroimageMiHCMMr HungerSLFUpholdYECYupun AbeykoonAxis Sri LankaDPMCEnadocFuturaICAMicroimageMiHCMMr HungerSLFUpholdYECYupun Abeykoon
My Story

Passion that became
a profession.

“Design is not just what it looks like and feels like. Design is how it works.”— Steve Jobs

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Years Experience

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Happy Clients

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Projects Delivered

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Awards & Recognition

Right Now
  • Specialist – Creative Design at MiHCM
  • Building this portfolio with Vibe Coding
  • Exploring Product Design & AI tools
  • Open to freelance collaborations

Download CV

PDF · Updated Jun 2025

My story begins at Royal College Colombo 07, where a curiosity for creativity quietly took root. Even during school I was drawn to graphic design and visual storytelling — exploring it whenever I had the chance. That curiosity led me to earn a BEng (Hons) in Software Engineering, Upper Second from the University of Westminster, UK, completed at IIT Sri Lanka — a technical foundation that shapes how I think about design to this day.

While pursuing my degree part-time, I began my professional path at MiHCM, a leading HR tech software company, as a Junior Graphic Designer. Over the next five years I steadily grew through the ranks — stepping into UI/UX design within the marketing team and eventually advancing to the role of Creative Design Specialist. Working in a complex B2B environment that serves thousands of users globally gave me hands-on experience collaborating with CEOs, cross-functional teams, and developers — and reinforced my belief that great design is a balance of empathy, clarity, and collaboration.

Beyond my corporate role, I co-founded Dezign24x7, a digital agency through which I delivered creative solutions for over 100+ clients across branding, web design, social media, and video production. Balancing both worlds sharpened my creative instincts and business acumen simultaneously.

To me, creativity doesn't have a single definition — it's a journey of continuous learning and exploration. My design approach balances intuition with strategy, crafting experiences that are intuitive, delightful, usable, accessible, and desirable. I'm now focused on the next chapter: Product Design at the intersection of AI and evolving digital technologies.

When I'm not designing, you'll find me writing poems in Sinhala, exploring voice acting, capturing life through a lens, riding motorcycles, or working out at the gym. Creativity, in every form, keeps me moving forward.

My Approach

Principles I Design By.

These aren't buzzwords — they're the beliefs that guide every project I take on.

User First, Always

Every decision starts with the person using the product. Design without empathy is just decoration.

Detail is Everything

The gap between good and great design lives in the details — pixel-perfect craft and intentional spacing matter.

Design with Purpose

Beautiful design that doesn't solve a problem is art. I create work that communicates and drives real results.

Always Evolving

Design trends shift, tools change, and user expectations grow. I stay curious and keep learning.

Skills & Expertise

What I Bring
to the Table.

UI/UX & Product

UI/UX DesignProduct ThinkingDesign SystemsResponsive DesignStorytelling Through DesignAttention to Detail

Branding & Visual

Branding & Identity DesignGraphic DesignTypographyColor TheoryVisual DesignVideo Editing

UX Process

User ResearchWireframingPrototypingInteraction DesignUsability TestingAccessibility DesignInformation ArchitectureProblem-solving

Toolbox

FigmaFigJamAdobe XDAdobe PhotoshopAdobe IllustratorAdobe After EffectsAdobe Premiere ProAdobe InDesignAdobe LightroomBlenderMS Package

Beyond Design

Vibe Coding

New Skill

I don't just hand off designs — I build them. Using AI-assisted development tools I can turn Figma frames into fully functional, production-ready web interfaces. That means faster iteration, tighter design-dev alignment, and zero lost-in-translation moments.

$ designcodeship
Next.jsReactTailwind CSSTypeScriptGSAPFramer MotionHTML & CSSGit / GitHub
Education

Built on a Strong
Foundation.

2018 – 2023

BEng (Hons) in Software Engineering — Upper Second

University of Westminster, UK

Completed at Informatics Institute of Technology (IIT), Sri Lanka

2025

Product Design Fundamentals

eLearning.lk

Online professional development course

2009 – 2017

GCE O/L & GCE A/L — Mathematics Stream

Royal College Colombo 07, Sri Lanka

Primary and secondary education

Work Experience

The Journey
So Far.

Specialist – Creative Design

MiHCM Solutions Pvt Ltd · Nawala, Sri Lanka

Jun 2024 — Present
  • Designed and developed web UIs, social media visuals, and marketing materials, ensuring cohesive and engaging user experiences across platforms.
  • Led multimedia projects including video editing and motion graphics to create dynamic content aligned with branding and marketing strategies.
  • Conducted usability testing and collaborated with teams to refine designs, ensuring consistency and user-centred outcomes.

UI/UX Designer – Marketing

MiHCM Solutions Pvt Ltd · Nawala, Sri Lanka

Oct 2022 — Jun 2024
  • Led the revamp of mihcm.com by independently creating and integrating a new design system, enhancing usability and user satisfaction.
  • Developed brand guidelines to ensure consistency and strengthen brand presence across all platforms.
  • Conducted user research and created personas to inform intuitive, user-centred design decisions.
  • Designed wireframes, prototypes, and high-fidelity mock-ups for web and mobile, collaborating with developers to ensure smooth implementation.

Junior Graphic Designer

MiHCM Solutions Pvt Ltd · Nawala, Sri Lanka

Mandatory 4-year internship under a university-company scholarship agreement while pursuing studies.

Oct 2018 — Oct 2022
  • Contributed to the design and development of UIs for MiHCM sub-websites: enterprise.mihcm.com, lite.mihcm.com, and analytics.mihcm.com.
  • Created engaging visual content including PowerPoint decks, social media content, brochures, banners, notebooks, and merchandise.
  • Utilised video editing skills to enhance multimedia content in alignment with branding guidelines.
  • Conducted usability testing sessions and analysed user feedback to improve design effectiveness.

Co-Founder & Creative Lead

Dezign24x7 · Creative Digital Agency · Sri Lanka

Concurrent role alongside full-time employment — passion-driven creative agency.

2019
  • Co-founded and operate a creative digital agency delivering end-to-end design solutions for 100+ clients across Sri Lanka and beyond.
  • Lead branding, identity design, web design, social media creative, and video production projects tailored to each client's vision.
  • Manage client relationships, project scoping, and creative direction — balancing strategic thinking with hands-on execution.
  • Built a portfolio of diverse work spanning startups, personal brands, events, and established businesses.
Credentials & Recognition

Proof of Work.

2025

IBM Enterprise Design Thinking

IBM

Team Essentials for AI · Co-Creator · Practitioner

2024

Winner — Logo Contest by Bro_Code

Bro_Code Design Community

Selected from 500+ global entries.

View Case Study ↗
2022

Official Logo Designer of Yupun Abeykoon

Personal Branding Project

Crafted branding for the fastest man in South Asia.

View Case Study ↗
2021

e-Swabhimani Award — Winner

Codemysketch

Category: Smart Settlements & Urbanization

The Person Behind the Work

Ask Me About…

Design is what I do — but it's not all I am.

Photography

Ask me when to capture the best photograph.

Motorcycles

Ask me how to perform a motorcycle wheelie.

Fitness

Ask me techniques for achieving a fit body.

Auto Detailing

Ask me the secret to a showroom-perfect finish.

Drop a Hello!

Let's build somethingremarkable together.Get in touch!

Open to freelance projects
& new collaborations.